Health / MedTech

Raising Awareness of Blood Management Innovation

Delivered strategic partnerships and stakeholder comms to support new digital blood management technology.

Medtech
Stakeholders
Awareness
Strategy

Client

US-based medical tech firm
Undisclosed

Date

January 1, 2023

Services Rendered

Strategy, Risk & Market Advisory
Strategic Communications
Policy, Advocacy & Government Relations

Salus supported a US-based medical tech firm with revenue in the biliions, in raising awareness for its proprietary digital blood management technology through:

  • Strategic partnership with peak clinical body
  • Thought leadership via expert-led webinar with significant domestic and global attendance
  • Stakeholder mapping and extensive engagement

Outcome:

Sector engagement, high-attendance webinar, and strengthened leadership position in Australia.